At Care Ideals, we are passionate about helping care providers to not just survive, but to grow, develop and thrive. We are proud to support care providers by offering a range of tailored services designed to strengthen, grow, and transform their care businesses. We are not care consultants; we are Care Business Advisors who focus on building sustainable success, helping providers enhance their profitability, culture, compliance, marketing, and business operations.

Our Services include:
Management Development Programme (MDP)
Good leadership is the foundation of any successful care service. Our Management Development Programme (MDP) is designed specifically for the care sector to build confident, effective managers who drive positive outcomes for staff, residents and the business itself.
Our programme covers essential leadership and business skills through the following modules:
a) Culture & Leadership
b) Recruitment and Retention
c) Emotional Intelligence
d) Difficult Conversations
e) Marketing & Business Development
f) Profitability & Financial Awareness
g) Knowledge Into Action
Whether you’re developing new leaders or strengthening your existing team, the MDP gives you the tools to create a positive, high-performing workplace.
Business One Stop Shop
This is our most comprehensive operational package and includes all aspects of supporting you to run your care business.
We help to improve profit, margins and culture, but also assist in other areas, including providing full HR support, holding monthly management meetings and monthly marketing meetings, provide full suites of policies and procedures, visit your service twice a year to conduct compliance visits (mock inspections), and are always there to answer any queries and questions you might have.
This Business One Stop Shop package includes everything that makes up the Marketing One Stop Shop package that is listed below.
Marketing One Stop Shop
This package provides flexible support to help you boost occupancy and weekly hours, attract private clients, and showcase the amazing work you do.
We can assist with social media management, website audits, content creation, event promotion, and brand development and much more, all tailored to your goals and budget.
We also provide support and guidance with these stand-alone services:
a) Market research (if you’re looking to expand or diversify).
b) CQC Registration applications (if you want to open a care business or if you’re about to buy a care business).
c) Full suite of all policies and procedures (everything you need to help daily operations, and these are stored securely on the Care Ideals portal).
d) Second Opinion Service (instead of you spending time searching for an answer, give us a call; we’ll give you the answer or we’ll spend the time finding the answer).
Here’s some of what our clients say:
• 'Our company culture has improved significantly over the years with support from David and our business performance has also improved as a result of his support.' (Director, Care Home Group, Staffordshire).
• 'I highly recommend David and Care Ideals for anyone in the care industry looking for expert guidance, operational support, and innovative solutions. Their contributions have been transformative, and I look forward to continuing our successful partnership in the years to come.' (Owner, Care Home Group, Liverpool).
• 'For the last few years, David and his team at Care Ideals have helped many different parts of our care business, including spot on operational guidance, twice-yearly compliance visits, HR advice, business development and marketing guidance. It makes a massive difference being able to get all of this from one company.' (Registered Manager, Homecare Business, Essex).
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